Decide who you want to ask for support by starting with a few basic categories and filling in a list for each (e.g. immediate family, cousins, childhood friends, college friends, current and former colleagues, neighbors, etc.)
Work to identify between 20-50 people. It's ok to include people you don't see regularly, like a LinkedIn connection. They may still want to hear from you! Consider the following questions when making your list:
- Would this person open an email from me?
- Would I want to hear from them about something they’re passionate about?
- Is this a cause that they could connect with?
- Is now an appropriate time to ask this person for a donation?
By reviewing your list carefully and sorting it into categories, you can feel more confident about sending a message that each group will find meaningful. Remember, many people are always looking for ways to give back.